Why You’re Losing Deals and Don’t Even Know It - 10/15/2024

My family and I arrived late last night to the airport. We got our bags promptly but missed the shuttle to long term parking by just a minute. It was an empty bus, and I had a sense the driver saw us but didn't wait.

What was frustrating is that my family really wanted to be on that bus. After 20 minutes, the bus came back around. It made the initial trip to and from the lot empty. Can I blame the driver? We did miss the first bus by a minute.

As a business owner, how often have you turned away customers because they didn't meet your standards? The "standard" in this analogy is upfront payment. What if there was an alternative for your customer to pay their way and make you whole? Would you bring them on board?

Excerpt from: Breaking Barriers: Overcoming the Top 5 Financial Myths that Keep You Broke - A Guide for the Small-Medium Sized Business Owner

Move past the notion of upfront payment: Businesses want to get paid for the work done but what if being inflexible loses a potential customer. What do you do in that case? It is the time to recognize there are other tools that allow you to be free from being cash needy upfront.

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