How Flexibility in Payments Can Increase Your Close Rates - 10/18/2024
- johnregino
- Feb 23
- 1 min read

My wife was a professional chef, cooking/meal planning comes easy to her. I can actually cook, meaning I can follow a recipe, but menu planning from scratch takes a bit more work for me.
She left for a weekend trip with my eldest daughter earlier this week. She stocked the fridge but didn't leave me a 7-meal menu plan. I already used our last box of Mac & Cheese at the start of the week.
The first meal didn't go so well. Not that it wasn't delicious (it was stir-fry), the kids didn't touch it because it wasn't the way they liked it. Noted.
The second meal went better. We checked the fridge together, let them suggest the recipe and consulted on how Mom prepared it. They licked their plate clean.
Getting them involved early and being flexible to their needs resulted in a nutritious meal which was a win for everyone.
Excerpt from: Breaking Barriers: Overcoming the Top 5 Financial Myths that Keep You Broke - A Guide for the Small-Medium Sized Business Owner
Customers want flexibility and optionality: The conversation on the economics of the transaction often comes too late in the sales process. This is often uncomfortable because often at this stage the seller is attached to the deal. Offering pay over time is one where you can change the conversation to a consultative one.
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